Baum provides electronic design automation (EDA) products and solutions that enable chip design groups in the automotive, internet of things (IoT), mobile, networking and server markets to fully optimize the energy efficiency of their designs.
Overview
Baum’s vision is to dramatically increase the energy efficiency of the IT world through innovative products and solutions that enable chip design teams to optimize the power and thermal efficiency of their designs.Today’s IT market requirements to increase performance while minimizing power put designers and architects under extreme pressure to thoroughly and accurately understand the trade-offs between the two. Finding the optimum balance is the challenge design teams face. Baum’s sole focus is to provide solutions to meet these challenges.
Baum is a well-financed venture-backed private company serving the international community. Our products and solutions benefit many segments of the industry including mobile, IoT, wireless, multimedia, automotive, servers, and networking.
Market
Achieving energy efficiency in chip designs continues to be a critical need in system on chip (SoC) designs. For example, battery lifetime was rated as the number one dissatisfaction factor with mobile phone users as surveyed by JD powers. Yet, with the slowdown of Moore’s Law, engineers are faced with adding power-consuming complexity to their designs to achieve their performance goals, making energy efficiency even more critical.
The three fundamental constraints for architecting a SoC are power, performance and area (PPA). Area can be easily estimated and performance can be analyzed through virtual platforms, abstract modeling of hardware prototyping.
Power modeling and analysis remain the most underdeveloped solutions in the design of SoCs. The semiconductor industry relies on ad hoc tools with little or no automation, abstract power models without a path to implementation or late-stage tools targeting gate-level or later when change is difficult and costly. All are prohibitively slow.
Engineers need a power solution much earlier when there is more opportunity to optimize power and gain better energy efficiency of their chip designs.
The Baum Answer
Baum is an emerging power solutions expert set to launch a state-of-the-art, high-speed and accurate power analysis and modeling solution for:
- Hardware/software co-design to optimize designs for low-power consumption
- Power and thermal management
It will be used earlier in the design cycle when there is more opportunity to optimize power and gain better energy efficiency. It will support dynamic and static power, taking in register transfer level (RTL) and netlist descriptions of the design.